Well said. There's nothing wrong for asking for public opinion. Glad you care enough to ask. Sorry I was harsh. Great response!
I know you didn't ask for my advice but here it is anyway.
Don't fall for the common excuse that it's all about price. It's not true. Logical; yes. True; no. The car audio industry has lost it's way largely because we are made up of a bunch of uneducated guys with out much of an industry structure to fall back on. For example plumbers make quite a bit more than car audio guys do (no offence to plumbers) yet they require a much smaller skill set, shop space, retail space, and tooling than we do. This is for a reason. Plumbers have a long industry history, union guidelines, educational and licencing requirements. We do not, and it is haunting our industry. The lesson to be learned here is to think twice before taking advice from a consumer or professional in this industry.
The key to getting a fair price for your work & equipment in car audio is to specialize, and focus on enthusiasm.
Value your business & your customers.
The most profitable item that you have to sell to your customers is, and always will be subwoofers. Our industry has forgotten that subwoofers make the most profound difference in the car audio experiance for our customers; and retailers have forgotten that subwoofers are the single most profitable item that they can sell. Subwoofers are profitable because they require an enclosure, an amplifier, RCA's, and an install. Every time for every vehicle. By focusing on subwoofers you will also be focusing on amplifiers and therefore have the opportunity to sell 5 and 6 channel amplifiers. And of coarse this lends it's self to speakers, custom work, and processors. I am not saying just sell bass. I am saying focus on whats not a dead end sale for your business, and what will make your customers happy.
All of this amounts to a great service to your customer because you will be able ,to deliver performance. Customers don't do this every day like you do so they are largely unaware that their primary goal is a great end result and often mistakenly think that it is a low price. We know all to well that this scenario will usually amount to a disappointing experience for all, but they don't. Second time customers on the other hand often spend much more on both equipment as well as labor because they have learned the value of not cutting corners. It defeats the purpose of investing in an audio system in the first place if you do. The whole idea is to upgrade. Right?
I chose to specialize in exotic and classic cars. That has worked well for me. Although I still deal with people that expect the moon for a dollar and think that I should be able to install it all in less than an hour. And funny enough that guy doesn't drive a Ferrari, Lamborghini, or Porsche like the ones filling my bays. He drives a kia!
I am booked out for a week at a minimum and for 6 months out of the year closer to 3 weeks. I spend about third of my time dealing with people on the phone and in my shop that have misconceptions about price, time, and differences in quality. It's a waist of my time. Don't waist your time and money catering to people that think there is a free lunch at your place of business whether you have a store front or not.
Truth be told, I spend way to much time being nice and could have a lot less frustration and time if I was not so nice to people calling and walking into my store.
Be nice to your customers and push performance and enthusiasm. Price based decisions don't work out for you or your customer. Value however is an entirely different yet often confused topic.